Knights' Archive spotted information about the Star Wars Rebels promotional and marketing campaign on the Edelweiss catalog page for one of Disney's Rebels tie-in books. Here's what is in store for next year in the months leading up to the premiere of the series:
TERRIFIC TEASERS: Four short-form interstitials will release in Summer 2014, introducing viewers to the characters of Star Wars Rebels. In Fall 2014, a one-hour debut special will air on Disney Channel and Disney XD, followed by the series rollout on Disney XD.We'll continue to bring you updates on these four "interstitials" and Disney's "A-level" marketing plans for Star Wars Rebels.
SUPER SYNERGY: Star Wars Rebels will have A-level company-wide marketing in Summer/Fall 2014, as well as a huge push across consumer product divisions, including digital, electronics, toys, apparel, stationery, and home furnishings.
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