CNBC reports that Disney+ subscriptions have surpassed 10 million sign-ups since launch.
Disney’s new streaming service, Disney+, has already seen 10 million sign-ups since launching Tuesday, the company announced Wednesday.
Disney’s stock was up more than 3% on the news. Netflix shares were down more than 1%.
Disney’s new streaming service launched Tuesday with some technical errors that prevented some users from connecting with the service. But that didn’t stop customers from flooding the sign-up page.
At $6.99 per month or $69.99 per year, Disney+ is significantly cheaper than competitors like Netflix, which charges $12.99 for its most popular standard HD plan.
Disney is offering a seven-day free trial, so likely not all of the sign-ups represent customers who will continue to pay for the service. Disney did not immediately respond to a question about whether the 10 million sign-up figure included presales. Verizon is also offering its customers a free year of Disney+, which could further boost its subscriber numbers.
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