SPY REPORT: Episode II Cereal Posted By Joshua on January 8, 2002
The Jedi Leprechaun sends us this new report about a new product and promotion for Episode II, dealing with breakfast cereal and other goods from General Mills. This deal hasn't been officially announced, and is probably one of many we've yet to hear about. Here's the cool news:
General Mills has the rights to produce a variety of food products tied-in with Episode 2. Although these products will come out in a variety of product categories, the most exciting one is the Episode 2 cereal. It'll be a Star Wars version of Lucky Charms. The marshmallow shapes I've seen so far are lightsabers, Jedi starfighters, clone trooper helmets and (if I remember correctly) Count Dooku's ship. There might be one or two more. The packaging will be specially designed to give it a hi-tech look and I think there may be some premiums that will come in the boxes. I'll let you know as I find out more.
I don't know exactly how many Episode 2 products General Mills is producing. With their recent acquisistion of Pillsbury, we may also see Episode 2 cookie dough or something like that. Can you imagine the Pillsbury Doughboy as a Jedi Knight? With that giggle? It boggles the mind...