A month or so ago at the Sci-Fi Expo, a bunch of us got to meet Jen Donahoe, internet representative from Hasbro, at the toy show. It was the first time we met, so a lot of other people and I were eager to tell her what we thought about the toys. When we met her, she was suddenly bombarded with the following questions:
"Why does the 12" Hoth Leia look like a man?:
"What's up with an ATTACK R5-D4?"
"Why does the battle droid make that funny motion when you push his buttons?"
"Why aren't there more 12" Chewbaccas?"
"How come none of the figures fit in their vehicles?"
"The cards for the figures suck."
"Why no B-Wing?"
"Why no skiff?"
And the comments went on and on. As you can see, they were all complaints. Not any of our comments were about what we liked or what we thought they did well. It's horrible to bombard someone with nothing but negative comments, and generally that's what many Star Wars fans are most vocal about: their complaints. I don't believe m we are malicious when we do it, but at the same time we don't really think about what we say either. I know that if we got nothing but complaints about TheForce.Net, we would have quit a long time ago.
Recently, I think Lucasfilm has been doing a lot RIGHT. I think a lot of you out there will agree with me, too. I feel it's important to point these things out so they continue to do it. What do you think?
EPISODE 1 TRAILER - I thought this was executed very well. I felt the trailer was perfect for satisfying spoiler hounds (like me), people that didn't want to see too much, and getting those people who didn't know about it interested. It also made it clear what the movie was about: young Darth Vader / Anakin Skywalker. No Harrison Ford here. The advance screenings in many cities allowed many fans to know exactly WHEN and WHERE they would be able to see the trailer without having to guess at their local theater. The fact that it was early made it easier to get into as well. Admittedly, many of you out there didn't get to see it, but you couldn't expect something like this to appear everywhere. But that leads to my next point.
ONLINE TRAILER - Having it available quickly was really cool. That way, overseas fans didn't have to wait and listen to all the US fans talking about it. Yes, many of the servers were/are hard to get to, but when you have 400,000 people a day trying to get it, technical difficulties are understandable. Still, it was great to have it there for us. And having it in many formats was a plus. I hate Real Video.
STAP with BATTLE DROID - Unlike other Hasbro toys, I was able to find this right when it came out. It was widely available and easy to find. If only all the other toys were this easy to get. It was also reasonably priced, in my opinion. (Some of you may disagree.)
EPISODE 1 POSTER - Immediately after the theaters started receiving their posters and banners, the Star Wars Insider started selling posters and shipping them. Not only that, they were VERY reasonably priced at $13. Can't beat that. Hopefully the rest of the posters will be this easy to find.
These are just a few thoughts of mine, and hopefully Lucasfilm and the licensees will continue their great track record. And just so I don't get accused of kissing butt, I think it's important to take note of room for improvement. Hopefully starwars.com will be ready for the next massive blitz when the second trailer comes out. Get those extra servers before the rush hits! I'd also like to see the Insider make the double sided posters available to the public rather than just the one sided sheets. I also hope that Hasbro will continue to be able to meet demand as the new toys come out. Will they be able to? Hard to tell at this point.
Do you think Lucasfilm and Co. has been doing good so far? Let us know what you think.
- Scott Chitwood
04/08/03 - Christopher Knight - Oscars Give Short Shrift to Fantasy
03/17/03 - Joshua Griffin - Put the REAL Classics on DVD
01/29/03 - Joshua Griffin - Imagine a Star Wars HALO Videogame
01/14/03 - Michael Potts - Clone Wars: Expanded Universe Editorial
09/03/02 - Joshua Griffin - Digital Pirates Sink Ships
05/17/02 - Chris Knight - Digital Projection: The Audience Is Watching... And Waiting
04/11/02 - TFN Staff - Thumbs Up, Tumbs Down for SW2 Marketing
03/08/02 - TFN Staff - Clone War Trailer Reaction
01/13/02 - TFN Staff - TFN Reaction to SNL N'Sync Skit
01/03/02 - TFN Staff - Boy Band Jedi Reactions
12/12/01 - Chris Knight - Sic Transit Gloria Mundi
12/07/01 - Jeff Yankey - All I Want for Christmas
11/17/01 - Guest Editorial - Ritual and Romance of Episode II
10/04/01 - Guest Editorial - Why Episode I is Brilliant
10/02/01 - Guest Editorial - Episode I is Star Wars
09/30/01 - Guest Editorial - Why I Loved Episode I
09/25/01 - Joshua Griffin - Episode II: Make It or Break It Time
08/21/01 - Chris Knight - SW2: Attack On The Soul?
07/13/01 - Joshua Griffin - Special Time for SW Fans
05/14/01 - Joshua Griffin - AlphaCon is Finished
05/09/01 - Chris Knight - In The Beginning... Star Wars Comes To A Wired World
04/17/01 - Joshua Griffin - Global TFN - International Outlook on Star Wars
03/14/01 - Chris Knight - Palpatine vs. Hitler: Prequel Speculation Runs Amok!
02/13/01 - Chris Knight - "The Force" of Love: A Valentine's Day Editorial
01/17/01 - Chris Knight - Star Wars Could Continue... As Television Anthology
01/11/01 - Guest Editorial - A Review of A New Hope After the Prequels
01/07/01 - Guest Editorial - No - We Want the DVDs Now!
01/04/01 - Chris Knight - New Digital Disciple Says "Lets Wait On Star Wars DVDs"
12/21/00 - Joshua Griffin - Is George Lucas Really a Genius?
11/18/00 - Joshua Griffin - To Spoil or Not to Spoil
11/06/00 - Joshua Griffin - The Power of the Election
11/01/00 - Chris Knight - Why Isn't There A Star Wars Postage Stamp?
08/17/00 - Jason McCabe Calacanis - The SW2 Fan Trailer (guest editorial)
07/14/00 - Joshua Griffin/Scott Chitwood - TFN's Spoiler Policy
06/20/00 - Chris Knight - Star Wars and the Saga of Life
05/13/00 - TFN Staff - TheForce.net Wish List
04/08/00 - Special Guest Editorial by Skybaugh - Worth the Wait
03/30/00 - Joshua Griffin - What Star Wars Has Won
03/19/00 - Joshua Griffin - The Next Denver Celebration
03/14/00 - Joshua Griffin - Fair Weather Fans
03/07/00 - Joshua Griffin - Predicting the Academy Award Winners
02/22/00 - Joshua Griffin - Who should profit from Star Wars?
02/16/00 - Joshua Griffin - Episode I and the Academy
01/27/00 - TFN Staff - Flaming TFN over DVD
01/25/00 - Chris Knight - Motivations of the Sith
01/20/00 - TFN Staff - Leonardo DiCaprio as Anakin?
01/10/00 - Joshua Griffin - World-Wide Star Wars
01/03/00 - Joshua Griffin - Mass Merchandising Menace
12/13/99 - Joshua Griffin - Questioning Star Wars
11/22/99 - Joshua Griffin - Trusting Internet Rumors
11/11/99 - Paul Davidson - Rise of the Empire: China and TPM
10/28/99 - Scott Chitwood - Signs There Probably Won't Be a Sequel Trilogy
10/18/99 - Joshua Griffin - Why not Episode I DVD?
10/15/99 - Joshua Griffin - What Makes SW Fans Special
10/01/99 - Joshua Griffin - The PG Rating of TPM
09/07/99 - Scott Chitwood and Paul Ens - Comic and Book Wishlist
08/18/99 - TF.N Team - Thumbs Up / Thumbs Down on Episode I Everything
07/11/99 - Joshua Griffin - Parody Site isn't that funny
07/10/99 - Brian Linder - The Jar Jar Factor
06/08/99 - Joshua Griffin & Chris Knight - Why is Jar Jar in Episode I?
05/06/99 - Darin Smith - Return of the Child
03/09/99 - Scott Chitwood and Paul Ens - A Chat with LFL
02/07/99 - Amy Pronovost - Convention Romances, Can they Work?
01/23/99 - Scott Chitwood - What's up with Prowse?
01/01/99 - Scott Chitwood - Uncle George and Episode 1
11/23/98 - Scott Chitwood - What Lucasfilm is doing right
11/05/98 - Scott Chitwood - Prequel Spoilers
09/28/98 - David Coates - First thoughts on the the Episode 1 Title
06/19/98 - Scott Chitwood - How Godzilla affected Episode I
04/09/98 - Scott Chitwood - The Art of the Space Battle
04/09/98 - Scott Chitwood - DIVX SUX
02/26/98 - Scott Chitwood - X-WING TV Series Should Fly
02/09/98 - Scott Chitwood - Xerox Sites
02/03/98 - Scott Chitwood - Canon Issue, Part 2
01/07/98 - Terrence Daniels - Canon = Personal Preference
12/17/97 - Darin Smith - Everything I need to know...
11/15/97 - Chris Kivlehan - Six Episodes or Nine Episodes?
11/07/97 - Scott Chitwood - How do you solve a problem like Ewan?
11/03/97 - Scott Chitwood - How we get our Prequel 'Spy' info
10/22/97 - Paul Davidson - Trek vs. Wars