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Specifics for the Digital Screenings

Posted By Stephen on June 3, 1999

Included in this press release from Lucasfilm are the specifics for the digital screenings.

Star Wars: Episode I The Phantom Menace to be Screened Digitally in Four Theaters Starting June 18, 1999

SAN RAFAEL, Calif.--June 3, 1999--For the first time in motion picture history, a widely released feature film will be made available to moviegoers via digital projection.

CineComm Digital Cinema and Texas Instruments, two of the industry's leading forces in digital projection of motion pictures, will provide their digital projector technology to screen Star Wars: Episode I The Phantom Menace on two screens in Los Angeles and two screens in New York starting on Friday, June 18, 1999. In Los Angeles the CineComm digital presentation will be held at Pacific's Winnetka Theater and the Texas Instruments presentation will be held at AMC's Burbank 14 Theater. In the New York area, CineComm's presentation will be at Loews' Route 4 Paramus and Texas Instrument's presentation will be at Loews' Meadows 6 in Secaucus, N.J.

Lucasfilm president Gordon Radley states, "We are proud that Star Wars: Episode I The Phantom Menace will be the first movie digitally projected for movie-goers. We went to CineComm and Texas Instruments because we wanted to bring the reality of digital projection to the eyes of the public as soon as possible. Digital projection is a tremendous breakthrough for the motion picture industry and by choosing to use our movie to showcase this technology, we seek to escalate the wide scale introduction of digital projection for everyone's benefit -- the studios, the theaters, filmmakers and the public."

Rick McCallum, producer of The Phantom Menace, states, "This is a milestone in cinematic history. Why? Because, for the first time ever, a filmmaker can be certain that the audience will see and hear the film in the way the filmmaker intended it to be seen and heard. Like the introduction of sound and color, these digital screenings represent the beginning of a new era in film presentation. Digital projection guarantees a perfect print with each and every screening for the full life of the film and for every copy that is made. All any filmmaker wants is to be able to show a film that is free of scratches and which has all the qualities of image brightness, focus and color that everyone has struggled and spent so much time and effort to create."

"This event marks an historical moment in the movie industry," said Bob England, senior vice president and manager of TI's Digital Imaging division. "We're delighted to have DLP Cinema associated with what is sure to be one of the century's most popular movies, and to be taking part in an event which may well shape the entire future of the movie industry."

Russell Wintner, co-founder and chief technology officer of CineComm Digital Cinema said, "We at Cinecomm are quite certain that historians will one day write about the June 18th opening of the digital release of The Phantom Menace with no less excitement than was given the opening of The Jazz Singer, motion picture's first talking movie. We are thrilled to be a part of this historic event as we bring the world its first glimpse of Hollywood in the new millennium."

Tom Sherak, chairman of 20th Century Fox Domestic Film Group, states, "It is very exciting to be part of this presentation and seeing the future 'today.'"






[Episode I - News Archives]
Is Colonel Gascon Jar Jar?s Cousin?
Posted By Dustin on December 17, 2012:
Derived from an unused concept for the Gungans

Ahmed Best Talks TPM & More With EW.com
Posted By Mike on February 27, 2012:
A lengthy article with the Jar Jar actor

TPM 3D Opening Weekend: #4 With $23M
Posted By Eric on February 12, 2012:
Episode I re-release performs as expected

It's The Phantom Menace 3D Release Day!
Posted By Eric on February 10, 2012:
Every saga has a beginning...

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