To Promote Its Books, Del Rey Launches 'Star Wars Action Team'

If you like Star Wars books, Del Rey has an offer for you: join their "Star Wars Action Team," promote Star Wars books, earn reward points, and redeem those points for books and book-related swag. Here's how the free, soon-to-launch program will work, according to a post on The Official Star Wars Blog:

Once you have activated your account, start completing tasks assigned by Del Rey SWAT leaders. When each task is complete, you’ll acquire a certain amount of points. Points can be redeemed for some awesome Del Rey Star Wars–themed goodies, including posters, bookmarks, short-story samplers, bumper stickers, and of course, books.

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