Wizards Of The Coast And Lucasfilm Ltd. Extend Licensing Agreement
Posted By Curto on December 27, 2006
December 27, 2006 (Renton, Wash.) – Leading game developer Wizards of the Coast, Inc., a subsidiary of Hasbro, Inc. (NYSE: HAS), today announced, it has reached an agreement with Lucasfilm Ltd. that will allow the Seattle-based company to continue producing the highly popular STAR WARS MINIATURES™ and STAR WARS ROLEPLAYING GAME titles for years to come.
“We are very excited to continue our relationship with Lucasfilm, as it allows us to build on the proven success of our Star Wars brands,” said Casey Reeter, vice president of marketing at Wizards of the Coast. “This deal tells consumers that Wizards of the Coast is committed to bringing the industry’s best Star Wars games to market.”
The new agreement allows Wizards of the Coast to develop new products and expansion sets for its popular STAR WARS MINIATURES game, which now includes the new STARSHIP BATTLES™ vehicles game, as well as STAR WARS ROLEPLAYING GAME, and all related game accessories.
The STAR WARS MINIATURES game allows players to collect and build squads from hundreds of characters from throughout the Star Wars® universe to compete against another player in head-to-head, skirmish-style battles. Roleplayers can enjoy the STAR WARS ROLEPLAYING GAME, which sets the stage for players to create and star in their own chapter of the Star Wars saga.
“Star Wars celebrates its 30th anniversary next year, which makes 2007 very special for us,” said Derek Stothard, director of toys at Lucas Licensing. “We are planning some exciting events to commemorate the anniversary, and, we’re looking forward to working with Wizards of the Coast in this banner year.”