ADWEEK talks about the new Burger King ad campaign starting tonight. Did you catch one of the very first showings during American Idol?
Burger King will launch a six-week promotion tied to the release of the new Star Wars movie with a 15-second television spot on tonight's episode of American Idol, the company said.
The ad is the first of 10 that have been produced to promote the hamburger chain's association with Star Wars Episode III: Revenge of the Sith, which opens in theaters May 19. The spots will run on broadcast and cable networks for the next six weeks.
The eight general-market television ads in the campaign were created and produced by MDC Partners' Crispin Porter + Bogusky in Miami. The two ads for children were created and produced by Interpublic Group's Campbell Mithun in Chicago.
Rebelscum Breast Cancer Awareness Charity Patch Posted By Philip on November 25, 2014: Thanks to everybody that ordered patches. I sent a check for $1,600.00 to the National Breast Cancer Foundation on Monday. While it's not as much as I hoped for, it's still very much appreciated. They will remain for sale in the store for anybody that still wishes to purchase them. Details after the jump.